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The Kikkoman chronicles:a global company with a Japanese soul

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轉寄 列印
第1級人氣樹(0)
人氣指樹
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Kikkoman, the leading soy sauce and Asian condiment manufacturer, commissioned Chicago Tribune journalist and Japanese expert Ron Yates to write this fascinating saga 368-year-old Kikkoman Corporation. This inside story shows how one of Japan's most traditional enterprises has combined ancient craftsmanship with modern technology to create a $2 billion market leader. Rich in Kikkoman company lore, the book features dozens of never-before-published anecdotes and storeis. The Kikkoman Chronicles is much more than an entertaining read, it is a compelling saga of 17 generations.

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