|aApple design /|cedited by Sabine Schulze and Ina Gratz ; with essays by Friedrich von Borries ... [et al.].
|aStylectrical :|bon electro-design that makes history
|aOstfildern :|bHatje Cantz ;|aHamburg :|bMuseum fur Kunst und Gewerbe,|cc2011.
|a319 p. :|bill. (chiefly col.) ;|c31 cm.
|a"This book is published in conjunction with the exhibition, Stylectrical: On Electro-Design that Makes History, Museum fur Kunst und Gewerbe, Hamburg August 26, 2011 - January 15, 2012"--Colophon.
|aIncludes bibliographical references and index.
|aDesign makes the difference : foreword / Sabine Schulze -- Stylectrical : on electro-design that makes history : a tour / Ina Gratz -- Mac evolution -- Think different! Users and their darlings : on Apples, machines, interfaces, magic, and the power of design / Thomas Wagner -- Strategic design : how the new eclipses the old fundamental principles of product design at Apple / Harald Klinke -- The Apple design lie : why the design of Apple is neither good nor minimalist. A pamphlet / Friedrich von Borries -- Kronberg Meets Cupertino : what Braun and Apple really have in common / Bernd Polster -- Full metal jacket on the material of Apple design / Ina Gratz -- "All new design" : the secret of a magical corporate success / Peter Zec -- Gardens of earthly delights / Henry Urbach -- Design in California / Bernhard E. Burdek