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Sport management : : the basics

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內容簡介top Sport Management 簡介 Sport Management: The Basics is an engaging and accessible introduction to sport management which considers a range of contemporary philosophical, social, cultural and political matters as they impact on this growing field. Drawing links between academic theory and practice, it explores the current challenges facing managers in the sport industry, addressing topics including:the history of sport managementthe role of the managerlevels of managementthe public, private and voluntary sectorssport management in the global marketplaceWith suggestions for further reading throughout the text, a comprehensive chapter on employment and employability, and case studies which explore both theory and practice,Sport Management: The Basics offers a clear and concise introduction for anyone seeking to study or work in sport management.

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